[Home ] [Archive]   [ فارسی ]  
:: Main :: About :: Current Issue :: Archive :: Search :: Submit :: Contact ::
Main Menu
Journal Information::
Articles archive::
For Authors::
For Reviewers::
Contact us::
Site Facilities::
Search in website

Advanced Search
Receive site information
Enter your Email in the following box to receive the site news and information.
:: Search published articles ::
Showing 2 results for Westernization

, ,
Volume 4, Issue 2 (11-2015)

Jeans are the popular garments worn by men and women from different ages in Iran. For religious Iranian garments, Jeans have special meaning in the mind.Meanwhile, it seems to have some values of Americanization and Westernization. The main hypotheses of this study are: 1. Religious have used American jeans. 2. Religious Iranians have used Jeans with different colors, models and Brands. 3. The meaning of Jeans wearing is different in different locations. This research questions is, "why do the religious Iranians follow Western values in their garments that are against their own values?" This research is based on the book by John Fiske for understanding popular culture. Qualitative research method and in-depth interview as the technique of research used by the author. Participants have been selected from two areas in East and North West of Tehran's mosques. They were asked of their meanings of wearing jeansthrough the interview. For example, people who attended in SharakeGharb Grand Mosque used more original brandJeans than those who were interviewed in Resalat Mosque who Frequently have been wearing fake Jeans. Jean's Connotations for Jean wearers in SharakeGharb Grand Mosque was fashion, modern, high class personality and for jean wearers in Resalat Mosque was just an ordinary clothing, just because of fashion and durability. Finally, none of the participants considered Jeans as a popular American goods.

Mojtaba Bagheri, Bahram Ghadimi, Zahra Alipour Darvish, Mohammadali Aslankhani,
Volume 7, Issue 3 (1-2019)

The present article attends to detection of social factors influential in expansion of soccer in the Iranian society during the Second Pahlavi era. The aim has been proposing a model for the process of soccer expansion in the mentioned period, with a qualitative perspective. The research data have been collected through reference to books, documents, evidences and also interview with knowing people and witnesses to the occurrences and have been analyzed using Grand Theory. After performing three stages of open, axial and selective coding, on the all, from the 20 extracted sub-category, 5 main category, "westernization," "the expansion of group media," "power and ability of Great Britain" and also "opportunities" and "functions" that a phenomenon like soccer can bring for rulers have been proposed as the paradigm model. “Modernization” is the core item of the research which explains the other category. The findings show that the expansion of soccer in the studied period, more than being the product of the sport's features, is the logical result of the strategy of the contemporary government and its supporting powerful parties for modernizing and westernizing the Iranian society in the form of modernization.

Page 1 from 1     

مجله علمی پژوهشی مطالعات توسعه اجتماعی فرهنگی Quarterly Journal of Socio - Cultural Development Studies
Persian site map - English site map - Created in 0.05 seconds with 28 queries by YEKTAWEB 4162