[Home ] [Archive]   [ فارسی ]  
:: Main :: About :: Current Issue :: Archive :: Search :: Submit :: Contact ::
Main Menu
Home::
Journal Information::
Articles archive::
For Authors::
For Reviewers::
Registration::
Contact us::
Site Facilities::
::
Search in website

Advanced Search
..
Receive site information
Enter your Email in the following box to receive the site news and information.
..
:: Volume 2, Issue 4 (5-2014) ::
scds 2014, 2(4): 27-50 Back to browse issues page
A Comparative Study on the Impact of Local and Satellite Televisions Consumption on the Social Trust
Abstract:   (18409 Views)

The present research seeks to study the impact of media consumption (local and satellite televisions) on the social trust. The population of the study is all of the enrolled students of Mazandaran University which 400 students through proportionate stratified sampling method have been selected as sample of the study. The required data has been gathered by self administered questionnaire and data were analyzed via SPSS software. Research findings indicate that while there is no significant relationship between watching local TV and social trust, watching satellite TV is related to social trust, negatively. Moreover, some variables such as the participation in voluntary associations, reciprocity norms, positive attitude toward law administration, and justice feeling all were positively related to social trust. In addition, the results of multiple regression analysis indicate that after the variable of justice feeling which has the most significant impact on the social trust, the variable of reciprocity norms is placed in the next ranking.

 

Keywords: Mass Media, Social Trust, Local TV, Satellite TV.
Full-Text [PDF 914 kb]   (1573 Downloads)    
Type of Study: Research | Subject: General
Received: 2013/09/21 | Accepted: 2014/02/6 | Published: 2014/05/20
Add your comments about this article
Your username or Email:

CAPTCHA


XML   Persian Abstract   Print


Download citation:
BibTeX | RIS | EndNote | Medlars | ProCite | Reference Manager | RefWorks
Send citation to:

A Comparative Study on the Impact of Local and Satellite Televisions Consumption on the Social Trust. scds 2014; 2 (4) :27-50
URL: http://journals.sabz.ac.ir/scds/article-1-77-en.html


Rights and permissions
Creative Commons License This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License.
Volume 2, Issue 4 (5-2014) Back to browse issues page
مجله علمی پژوهشی مطالعات توسعه اجتماعی فرهنگی Quarterly Journal of Socio - Cultural Development Studies
Persian site map - English site map - Created in 0.05 seconds with 37 queries by YEKTAWEB 4660