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The present article attends to detection of social factors influential in expansion of soccer in the Iranian society during the Second Pahlavi era. The aim has been proposing a model for the process of soccer expansion in the mentioned period, with a qualitative perspective. The research data have been collected through reference to books, documents, evidences and also interview with knowing people and witnesses to the occurrences and have been analyzed using Grand Theory. After performing three stages of open, axial and selective coding, on the all, from the 20 extracted sub-category, 5 main category, "westernization," "the expansion of group media," "power and ability of Great Britain" and also "opportunities" and "functions" that a phenomenon like soccer can bring for rulers have been proposed as the paradigm model. “Modernization” is the core item of the research which explains the other category. The findings show that the expansion of soccer in the studied period, more than being the product of the sport's features, is the logical result of the strategy of the contemporary government and its supporting powerful parties for modernizing and westernizing the Iranian society in the form of modernization.

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The present study examines the dynamics of survival and expression values ​​among employees of Ilam city departments.  The statistical population of this study is employees who have been employed in Ilam city offices in the year (1357-1397).  Sample sampling method was used according to population size. The sample size was estimated to be 384 people through Cochranchr('39')s formula. The data collection method is a questionnaire that was prepared based on Inglehartchr('39')s standard questionnaire with regard to its ecology. The results of the study showed that gender and employment status had an effect on the tendency to survival values ​​among employees, and men were more likely than women to tend to survival values, and the employment status of others was more effective in survival value orientation.
The findings also showed that gender, employment status, education level and age of employees did not affect the tendency to express values ​​and only the view of employees of dual generations and work experience in the tendency to expressive values ​​and this basis the second generation is more inclined to There are expressive values, and employees with more work experience are more likely to show expressive values.