One of the social problems on Yazd is the environment and if this problem cannot be controlled, it becomes a crisis and decreases the outcomes of developmental benefits. This problem is mainly caused by industrial development, geographical, climatic conditions, and dehydration. This paper focuses on the socio-cultural namely cultural capital, religiosity, life style and mass media use with environmental behaviors among citizens in Yazd. This is survey research and the population consisted of citizen in Yazd for whom 384 individuals were selected through random cluster sampling. Data collection technique was a questionnaire that has a suitable validity and reliability. The results showed that the environment factor was significantly related to cultural capital and lifestyle. There is a significant difference between men and women in environmental behaviors, too. However, age, marital status, mass media use, religiosity, education and environmental behaviors do not have a significant relationship. The results of regression analysis showed that the adjusted coefficient of determination for all the independent variables was equal to 0.278, meaning that all these variables could explain approximately 28 percent of the variation of the dependent variable (environmental factors).

Abstract:

Postmodernism is a new course that all components of modern and tradition also criticizes period. The virtual world is post-modern culture and media culture in this type of culture, cultural uncertainty disappears and media superficiality of thought is deeply social activists. Theories of postmodernism in the android market is growing strongly in our society. Yet empirical research was done in our community about postmodernism. The study of postmodern society that express the cultural elements of which experts are and which of these elements have penetrated into Iranian society. The research survey of 384 young people 29-16 years of Yazd examined. The survey instrument was a questionnaire and multi-stage cluster sampling was used. The results showed that there was no significant relationship between gender and post-modernism, post-modernism, even though some of the components of a meaningful relationship established with sex. There was no relationship between place of birth and post-modernism. The use of satellite and postmodernism, there was a positive and significant relationship. Variable use of satellites as well as 17% of the variance in the independent variable is explained.